Superb, a nurse’s first choice for gig work, celebrates more than 1,000 shifts filled

Nebraska startup, led by senior care executive, continues growth and adds new partnerships

The cost of staffing senior care facilities continues to skyrocket, talent continues to demand more flexibility, and the Gray Tsunami is rapidly approaching.  

Molly O’Neil, CEO and cofounder of Superb, saw a better way to support the senior care industry, which she’s worked in since her high school days. Most recently she worked as the program director for Douglas County Health Center. Superb is supported by cofounder Anousone Souvannasoth, O’Neil and Souvannasoth launched Superb in August of 2021.

“I was signing outrageous checks to medical staffing agencies, worried about whether I could afford more wheelchairs, and seeing our front-line nurses burn out from a career they loved so deeply,” shared O’Neil.

“It is time to give our front-line nursing staff better options for their work schedule and pay, that’s why we launched Superb,” Souvannasoth went on to say.

Superb is likened to the Lyft of healthcare staffing. Nurses can sign up at www.superbshifts.com and browse available shifts at nearly 10 senior care facilities in the Omaha region. Once a nurse selects a shift to work, Superb’s technology manages the schedule details, allows for faster payroll processing and gives healthcare workers control over their hours and pay – a rarity in the healthcare staffing space now.

At the time of this posting, Superb has helped staff more than 1,000 shifts. Keeping more seniors happy and healthy with the care they deserve from their senior living facility.

The company has plans to expand across the Midwest and support even more healthcare workers, senior living facilities and their residents.

New Investment Partners Back Superb’s Growth

Superb recently brought on new partners to support its rapid growth across the Midwest. Partners collectively invested in Superb’s seed round, led by Proven Ventures, a Burlington Capital fund. Other investors include Invest Nebraska and the Nebraska Angels. This capital accelerates the company’s growth capacity and adds key hires to the team.

“Molly and Anousone are building a business that solves a critical need in America right now: quality healthcare and equitable employment,” shared Erica Wassinger, cofounder and general partner at Proven Ventures. “Superb is well positioned to support senior care facilities and healthcare staff as they prepare for the Gray Tsunami.”

To learn more about Superb, please visit www.superbshifts.com.

Superb, a nurse’s solution for picking shifts that work on their schedule, recently celebrated growth and new partnerships.